Cookie Policy

Omni-Channel Messaging Services

Last Updated: February 15, 2026•Effective Date: February 15, 2026

1Introduction

Flashkart Pvt. Ltd. ("Flashkart", "we", "our", "us") uses cookies and similar tracking technologies to enhance your experience when using our omni-channel messaging services. This Cookie Policy explains what cookies are, how we use them, what types of cookies we deploy, and how you can control your cookie preferences.

This Cookie Policy should be read in conjunction with our Privacy Policy and applies to all users of our messaging services across WhatsApp Business Platform, Facebook Messenger, Instagram Direct Messages, and any web-based interfaces we provide.

2What Are Cookies?

Cookies

Cookies are small text files that are placed on your device (computer, smartphone, or tablet) when you visit a website or use a web-based service. Cookies contain information that is transferred to your device's hard drive and allow us to recognize your device and store information about your preferences or past actions.

Similar Technologies

Web Beacons (Pixel Tags): Small graphic images used to track behavior.
Local Storage: Data stored in your browser for functionality.
Session Storage: Temporary data cleared when browser closes.
SDKs: Third-party code for analytics and features.
API Tokens: Unique identifiers for authentication.

3Types of Cookies We Use

Strictly Necessary

Essential for functioning.

Authentication & Security
Session Management
Load Balancing

Cannot be blocked.

Functional

Enhanced personalization.

Language Preferences
Display Settings
Notification Settings

Analytics & Performance

Understanding usage.

Google Analytics
Error Tracking
Page Load Performance

Marketing & Targeting

Relevant advertising.

Meta Pixel
Retargeting
Campaign Tracking

4Detailed Cookie Information

Cookie Name	Provider	Category	Duration	Purpose
fc_session	Flashkart	Necessary	Session	Maintains user session
fc_auth_token	Flashkart	Necessary	30 days	Authenticates user identity
fc_csrf	Flashkart	Necessary	Session	Protects against CSRF
fc_language	Flashkart	Functional	12 months	Remembers language
fc_timezone	Flashkart	Functional	12 months	Displays local time
_ga	Google	Analytics	24 months	Tracks site usage
_gid	Google	Analytics	24 hours	Counts page views
_fbp	Meta	Marketing	90 days	Tracks conversions

Note: This table includes the most commonly used cookies. Additional cookies may be set by third-party integrations.

6Meta Platform Integration

Our omni-channel messaging services integrate with Meta platforms. This integration requires data sharing and cookie usage in accordance with Meta's policies.

WhatsApp Business

Session management & auth tokens. Note: Messages are E2E encrypted.

Facebook Messenger

Auth cookies & session state. Uses Facebook user IDs (PSIDs).

Instagram Direct

Business account access & Graph API sessions.

Meta's Cookie Policies:
You are also subject to Meta's policies. Manage settings via your Facebook/Instagram/WhatsApp account privacy sections.

7Your Cookie Choices

Browser Settings

Most browsers allow control over cookies. You can block all, block third-party, or delete on close.

Chrome • Firefox • Safari • Edge

Opt-Out Tools

Use tools like the Google Analytics Opt-Out Add-on or Digital Advertising Alliance (DAA) consumer choice tools.

Mobile Devices

Control tracking via iOS (Tracking Transparency) or Android (Delete Advertising ID) settings.

Important: Blocking necessary cookies will prevent you from accessing certain features like logging in.

10Security of Cookie Data

Encryption: TLS/SSL for transmission.

Secure Flag: Transmitted only over HTTPS.

HttpOnly: Prevents JS access (XSS mitigation).

SameSite: Protects against CSRF attacks.

Questions about cookies?

This Cookie Policy is effective as of February 15, 2026.